Author Archives: Eileen McGovern

How Fezzik Could’ve Used Web Marketing to Escape His Life of Crime

The cheerily large Fezzik from The Princess Bride, delightfully portrayed by the late Andre the Giant, didn’t want to be in a criminal gang. All he wanted to do was rhyme whenever someone spoke. If he had been able to use a computer, and use some web marketing with the help of an online marketing firm, he wouldn’t have had to kidnap the Princess Buttercup and begin a war. Continue reading

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How an Online Marketing Firm Can Help Your Online Reputation

These days, most every organization has a website. There are many that have additional sites to help promote them, including Facebook and Twitter. But what happens when a rival business or a bitter former employee turns to the Internet in an attempt to destroy your online reputation. What do you do? Who can you even rely on? What you need to do is find yourself an online marketing firm to help save your business. Continue reading

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Want Your Site to Go Viral? Hire an Online Marketing Firm Now

So you have a great new product that you think will turn the world on its ear. It’s clearly the greatest thing since sliced bread, and as we all know, sliced bread is pretty marvelous. The problem is, you don’t know how to present it to the masses and make it a hit. This is when an online marketing firm comes in. If you can create a solid online reputation from the get go, it’ll make product advertising that much easier. Continue reading

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What the Fuss over Social Media Management is All About

So by now, you’ve heard the expression social media management. You may have even used it from time to time to impress people and see what they happen to feel (plus maybe find out what it means). The only issue is, you really don’t know what that means. Or that other term, marketing and social media means either. You know that they are buzzwords but it really would help if someone took the time to summarize just what these words mean. Continue reading

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Celebrities Who Could Really Grow Their Online Reputation

Not all of Hollywood is full of drunken diva actresses or drugged out actors. There are actually some seemingly genuine people, walking down Hollywood Boulevard who are on the cusp of super stardom. That status is granted to only a select few every generation. Here are three many peoplewho, with some good online reputation management and Internet marketing tactics,could maybe attain that point. Continue reading

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The Galactic Empire Ceases to Take Over Planets, Starts Advertising Online for Help

In a late breaking story, the Galactic Empire has announced that they will no longer take over planets that are thought to be in the Rebellion’s hands. Instead, they are going to set up advertising online, via the Holonet, for new recruits. This comes on the heels of the huge amount of reputation management needed in the wake of the destruction of the planet Alderaan. Continue reading

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Online Marketing for the Super Bowl Champion New York Giants

Once again, the New York Giants have triumphed over the New England Patriots and carried a championship home to New York. What does mean for all of the web marketing agencies out there? Does this affect the online marketing techniques of anybody, really? The answer is clearly, yes, much rides on the success of that campaign. Continue reading

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Marketing and Social Media Converge on New York City for One Spectacular Week

Next week is Social Media Week in New York City, a week long series of lectures and events targeted towards the marketing and social media world. As web marketing continues to grow in importance and in competitors, the week long conference could be a real game changer for a number of companies. What a single person could learn at a conference like this may be enough to boot strap their business into the upper echelons of social media. Continue reading

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Reputation Management for Elphaba Thropp, The Wicked Witch of the West

Few things are worse than having an unwarranted negative reputation, particularly when it has a real detrimental effect on your life. Take for example Elphaba Thropp, who eventually became known as the Wicked Witch of the West. She really was doomed from the start. She should’ve engaged in a little bit of reputation management and had a noticeably better life. Or, if she’d had access to a computer or a marketing firm, could’ve started an online reputation campaign to save her name. Continue reading

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What is SOPA? Why Social Media is Buzzing About The Proposed Legislation

It’s nearly impossible to go online without seeing something about the Stop Online Piracy Act – or SOPA. The proposed bill has outraged many people and it’s why social media sites have been buzzing about the proposed legislation since it was originally introduced. But just what is the proposed Act and what impact would it have on America and American’s lives? As an employee of a social media agency, the proposed legislation has me nervous about the future of my industry. Continue reading

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